Ever since its inception 10 years ago, the iPhone has revolutionised the way we make use of our mobile phones. This was one of the defining traits of the legendary smartphone that defeated competing brands as it took over phone markets across the globe. But with fierce competition from old and new rival hardware and software manufacturers, the iPhone is now feeling some serious fatigue. So the question right now is Who Should Buy an iPhone in 2018?
Who Should Buy an iPhone in 2018?
The main purpose of this consumer advice editorial is to investigate the current argument which is, Who Should Buy an iPhone in 2018? When I say argument I mean the whole iOS vs Android or iPhone vs Samsung. In many ways, both devices are intended to serve the same purpose. So in that case, it doesn’t really matter what device you choose.
But, an iPhone and a Samsung (or any Android smartphone) do the same things in different ways. They may have (or lack) similar features, but the amalgamation of hardware, software, and company ecosystem drastically distances these opposing smartphone companies.
Today’s focus is just on Apple products. I explore the various reasons as to who should buy an iPhone in 2018. A look at the pros and cons as well as the Apple ecosystem. Apple has done a great job of locking their customers into their ecosystem. So let’s find out how they do this.
The iPhone 8
The 2 main smartphone products (3 if you count the iPhone 8 plus) are the iPhone 8 and the iPhone X. The iPhone 8 is an elegant all-glass update to the iconic iPhone 6 and 7 smartphones. The differences are so minor between the 7 and 8 that most people are actually saying that the 8 is an iPhone 7s.
Besides the glass body and wireless charging, the most drastic difference is the A11 chip that makes the iPhone 8 one of the quickest smartphones in the market. It is the same chip that is in the iPhone X. The A11 chip and the ever efficient iOS platform make for possibly the most groundbreaking mobile experience.
The screens on the iPhone 7 and 8 are identical. But the iPhone 8 has a software advantage in regards to the built-in True Tone technology. The screen on the iPhone 8 will adjust itself according to the lighting of the room that you are currently in. The LCD screen reacts to lighting by correcting the colour balance of its display.
The iPhone 8 is a very impressive smartphone indeed which does tick all the correct boxes. It even supports Augmented Reality games and apps which are exclusive to Apples App Store. But it is seriously let down by its old design. Yes, it is an icon/classic design. But the screen to body ratio is an insane 60%. There are currently baseless smartphones with fantastic displays that are half the price of the iPhone 8.
Then who should buy the iPhone 8? There are many people out there who are deeply in love with the classic iPhone 6 design and the Apple ecosystem. This demographic of people don’t mind change and prefer to be in the safe zone that the iPhone 8 is in. The increase in power from the A11 chip and wireless charging will be a great advantage to this crowd
The iPhone X
I have spoken a lot about the iPhone X in a previous post. This is a smartphone that has received tons of attention in recent months. But not all of it was positive. The iPhone X has taken plenty of criticism over that notch at the top of the screen. It is the area that houses all of the smartphone’s sensors. Sensors that are used to perform Face ID, the only real way to authenticate oneself on the iPhone X.
Pictures and videos don’t do this remarkable device justice. The iPhone X is absolutely stunning. Its premium glass and metal build and clean design make it one of the best-looking smartphones of 2017. But all of this comes at an insane price. A price that represents exclusivity to the Apple club.
Many people have mostly highlighted the iPhone X for its shortfalls, which seem like many. And that shouldn’t be expected from one of the most expensive flagship smartphones on the market. But most Apple users who are happy with their Apple ecosystems won’t mind staying there. They won’t mind any of the shortfalls of the iPhone X and are willing to pay top dollar to retain this ecosystem.
If you are such a person, then the iPhone X is for you. Also, If you are like me and you play Pokemon Go, then you will love the iPhone X AR capture mode on the Pokemon Go. This feature is only available on the iPhone X and it is absolutely magnificent.
So what smartphone do you use? Are you an Apple or Android user? Please let me know in the comments.
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